Rotary Watches, with a legacy stretching back to 1895, embodies a rich tradition of time-tested quality and enduring elegance. Founded by Moise Dreyfuss in the Swiss town of La Chaux-de-Fonds, a hub for watchmaking excellence, Rotary quickly became renowned for its precision and affordability. With a deep commitment to crafting timepieces with timeless elegance, the brand mastered the blend of classic design and modern functionality, appealing to watch enthusiasts around the world.
From its early days, Rotary has been innovative, introducing the shockproof watch in the 1930s which solidified its reputation for durable, reliable timepieces. The brand's significance grew during World War II when it became the official watch supplier to the British Army, embedding its presence in countless households across Britain.
Today, Rotary is celebrated not just for its rich heritage but also for its modern approach to watch design. It consistently introduces collections that maintain its classic style while adapting to contemporary trends. Rotary’s collections such as the Henley and Oxford embody this philosophy, featuring sophisticated designs that appeal to both new and loyal customers. The brand’s commitment to quality continues under the stewardship of the Citychamp Watch & Jewellery Group, ensuring that every watch is a symbol of excellence and refinement.
Rotary’s journey from a small Swiss workshop to a globally recognized brand exemplifies its enduring commitment to craftsmanship and innovation. Whether through elegant dress watches or robust sports models, Rotary offers a diverse range of watches that cater to all tastes, securing its place as a distinguished name in the world of horology.
Current tag: Overall Case Feel_Large (43-55mm)
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Featuring chronograph functions with a mix of Arabic and stick index markers, this Avenger watch is a classic and masculine creation. With a Gold PVD Stainless Steel 38mm case, that is water-resistant to 50m, and a black calf leather strap, the timepiece evokes timeless style.
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